The City by the Sea!
With one foot firmly rooted in its humble beginnings and the other navigating an influx of new residents and development, White Rock is a city with something for everyone. From the live music scene, charming Farmer's Markets, growing local craft beer culture, and colourful sidewalk restaurants and cafes, White Rock residents make good use of their stunning waterfront community year-round. Small businesses (old and new) thrive within the supportive “shop and support local” community, which means White Rock residents are never short of options, and landlords are never short of suitable tenants.
The question isn't why White Rock, the question is why not White Rock!